This is the "Home" page of the "Marketing" guide.
Alternate Page for Screenreader Users
Skip to Page Navigation
Skip to Page Content

Marketing  

Includes databases on demographics, marketing tutorials, company information, and industry forecasts
Last Updated: Oct 21, 2014 URL: http://spcollege.libguides.com/marketing Print Guide RSS UpdatesEmail Alerts
Home Print Page
  Search: 
 
 

Library Databases for Marketing/Company Information

 Demographics - who are customers; where are they?

 Company Information via Library databases ( products and marketing news)

Industry databases

Industry Lookups

Government Websites:

 

Websites -Market/Demographics

Market Plan - Who are my customer

Demographics of Business Area:

 Pinellas County & Tampa Bay Business Climate

Nationwide

American Spending

  • Professional Associations often publish statistics on how much people spend in their industry.  Google offers a selected listing
    —http://www.google.com/Top/Business/Associations/By_Industry/
  • Bureau of Labor Statistics:Consumer Expenditure Survey.  US Dept. of Labor
    http://www.bls.gov/cex/
     

    Tools

    Tools to help locate market information on company:

      Description

      Loading  Loading...

      Tip